If you live in or near New Rochelle then you would have heard of the Viva Grande Fruit Market. There is a vast array of fruits, vegetables, meats and produce to choose from and all at unbelievable prices. Whenever I (or seemingly anyone else) is cooking for guests, then you will find us there, carting huge bags of produce away and always wondering at the low cost of everything. I just bought some Fuyu fruit there (I never seem to find it anywhere else) and they were delicious… just 6 for $4.99. I also purchased kirby cucumbers for pickling – fresh and inexpensive ($1 for 1 lb). There is a distinctive Mexican air to the store because of the Mexican and South American food items on display and available, and so I know that if I need that special ingredient for a South American or Mexican dish – then the Viva Grande Market is the place to go to. Located at 38 Centre Avenue – 914.738-1690.